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Why Your Business Should Cozy Up to “It Happens in Florida”
August 29, 2025
Read Time: 2 minutes, 50 seconds
Alright, let’s get one thing out of the way—no, we’re not asking you to hire an actor to run through your store in flip-flops and a cape yelling, “I’M THE LAWN FLAMINGO AVENGER!” (Though, honestly, we wouldn’t say no to that either.)
We’re talking about product placement and business partnerships with It Happens in Florida ... our wild, weird, and wonderful TV series that shines a spotlight on the Sunshine State’s quirks. And when we say “spotlight,” we mean actual eyeballs on your brand, not just your Aunt Carol’s book club.
Here’s the deal:
When your product or business appears in our show, it’s more than a background prop. It’s a character. That coffee cup your barista serves? Could be in the hands of a main character mid-breakup scene. That pizza box from your shop? Could be in a dramatic “we survived the hurricane” dinner. Your fishing charter sign? Might just be in the frame when our lovable Florida Man discovers an alligator in a kayak.
Why this is a big deal for local (and not-so-local) businesses:
Local pride, global reach. Your county neighbors will cheer for you, but folks beyond the state line will know your name too.
Authentic advertising. It’s not a commercial break—it’s woven into the story. Your brand becomes part of the scene, the joke, the moment people remember.
Florida sells itself. People watch because Florida is already a brand. Pair your business with ours, and you’re riding a very sunny wave.
Partnerships go beyond screen time.
We also offer sponsorships, behind-the-scenes features, and even cross-promotions that can put your business in front of thousands: on TV, social media, and at events. Think of it as marketing, but with more laughs and fewer awkward sales pitches.
So if you’re a coffee shop, bait store, law firm, taco truck, boutique, pet groomer, ice cream shop, brewery, or anything in between ... this is your cue. Partner with It Happens in Florida, and let’s make your business part of the story.
Who knows? Your logo could be the next Easter egg people pause the screen to point out.
BUT DON'T JUST TAKE IT FROM US. HERE ARE SOME TESTIMONIALS:
📣 Florida Man Speaks Out on Product Placement
“Before my life-changing partnership with It Happens in Florida, I was just a guy wrestling alligators for fun behind the gas station. Now? My gator-wrangling business is booming—thanks to my logo being in the background of a scene where the main character accidentally married a pelican.
People used to run away when they saw me. Now they run towards me—with cash in hand! If you want fame, fortune, and maybe a few weird wedding proposals… partner with these folks. It works. Trust me. I’m Florida Man.” 🐊🌴
📣 The Ice Cream Lady
“I’ve been scooping ice cream in the county for 23 years, and business was steady… until my shop appeared in an episode of It Happens in Florida where Florida Man tried to pay for a cone with live shrimp. Now? Tourists show up daily asking for the ‘Shrimp Special’ (we don’t serve it… but they still buy ice cream).
My sales have doubled, my social media is blowing up, and my husband finally believes this ‘TV thing’ is real. Best decision I ever made—other than marrying him… barely.” 🍦🦐
📣 The Lawn Flamingo Guy
“Before the show, my yard decoration business was mostly just me and a garage full of flamingos. Then It Happens in Florida featured my lawn flamingos in a wedding scene AND a hurricane scene.
Now, I’m the ‘Flamingo Guy’ on TikTok with followers from Brazil to Boise. People send me pictures of flamingos in weird places, and business is booming. My mom says she’s proud of me… but I think she just likes the free flamingos.” 🦩🌴
August 29, 2025